Steve Jobs' Key Mantra Guides Tim Cook's 15 Years at Apple
April 22, 2026·about 4 hours ago·via The Economic Times
Steve Jobs shares a pivotal "Don't..." mantra with Tim Cook before becoming Apple CEO. Cook relies on this advice throughout his 15-year tenure. The guiding principle shapes major decisions at the tech giant. It underscores Jobs' lasting influence on Apple's leadership. Fans and analysts reflect on its impact today. Read more about this...