Rogers Inks Sub-Licensing Deal with Prime Video for NHL Rights
DGHThe Daily Goal HornAutoCompiled automatically from 1 source · updated about 2 hours ago
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Rogers has announced a 12-year sub-licensing agreement with Prime Video, effectively allowing Amazon's streaming platform to distribute NHL content across Canada under Rogers' existing broadcast rights. This arrangement represents a creative solution to how traditional media companies are adapting to the streaming era, leveraging their existing rights packages while partnering with deep-pocketed tech giants.
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