IMG Licensing Expands PepsiCo Deal to North America

IMG Licensing broadens its partnership with PepsiCo to cover North America, unlocking new licensing opportunities across the region. The expansion builds on existing collaborations, aiming to leverage PepsiCo's iconic brands in fresh markets. Details on specific products or timelines remain under wraps, but the move signals aggressive growth in consumer goods licensing. Industry watchers see this as a boost for both companies' portfolios amid competitive retail landscapes. Read more about this...