Brazil Toy Fair Unveils Hot Trends

ABRIN, Latin America's largest toy fair, draws 18,000 visitors to Expo Center Norte in São Paulo for the latest in digital toys, educational games, collectibles, and licensed products. The 2026 edition spotlights kidults, AI in toys, and strategies against seasonality, plus an influencer program. Global trends shaping play include Forever Young for ageless appeal, Cozy Culture with tactile, calming designs, Inspiring Inventors via STEM kits, and Express Yourself collectibles. Read more about this...